Beauty & wellness
What a tattoo studio website has to do.
The consultation separates the serious from the curious and the deposit protects the chair. Both of those are a calendar.
⟨ This is our criterion for the sector, not a measurement of yours. What your own site does today is a different question — and that one we measure. ⟩
The pages, at minimum
- Home
- Artists & portfolios
- Styles
- Pricing & minimums
- Aftercare
- Book a consultation
Functions you lose customers without
- Consultation request with reference images
- Deposit taken at booking
- A separate portfolio per artist
- An aftercare page clients come back to
The proof your sector is expected to show
- Shop licence and bloodborne pathogen certifications
- Portfolios of original work only
- Age and ID policy
- Reviews
What counts as a conversion
A consultation booked with a deposit behind it.
The package that covers it
Booking — $299 build + $49/moCustom work is quoted after we audit, never before. If your site already does all of the above, we will tell you and there is nothing to sell.