Tool · free · 20 seconds

Are you collecting emails you cannot send to?

We look at your site and your domain: whether there is anywhere to leave an email, what system collects it, whether consent is asked properly, and whether your mail will land in the inbox or in spam.

What it measures, exactly

  1. { 01 }Whether there is email capture at all, how many, and where: above the fold counts; buried in the footer barely exists.
  2. { 02 }What you collect it with — Mailchimp, HubSpot, Klaviyo and the rest — or whether you collect it with no system to send to it afterwards.
  3. { 03 }Whether your domain has SPF and DMARC, which is what decides inbox or spam. We query the real DNS.

Free, no sign-up. This server measures it — nothing here is an estimate.

Email marketing audit

Is your site ready to do email marketing?

Measured against the HTML your site serves and your domain’s DNS: whether it captures addresses, with which system, whether it does so lawfully, and whether your domain can deliver what it sends.

For example: yourcompany.com

This does not measure your open rate, your list size or how many people read you: none of that is visible from outside. It measures whether the site can capture addresses and whether the domain can deliver email.

A list you own is the one thing nobody can take away.

Social reach is rented and the rent goes up every year. The emails on your list are yours. We build the capture, the welcome sequence and the deliverability.

I want to build my list

Your free diagnosis takes 60 seconds.

Do it now