Tool · free · 20 seconds 08 / 08
Are you collecting emails you cannot send to?
We look at your site and your domain: whether there is anywhere to leave an email, what system collects it, whether consent is asked properly, and whether your mail will land in the inbox or in spam.
What it measures, exactly
- { 01 }Whether there is email capture at all, how many, and where: above the fold counts; buried in the footer barely exists.
- { 02 }What you collect it with — Mailchimp, HubSpot, Klaviyo and the rest — or whether you collect it with no system to send to it afterwards.
- { 03 }Whether your domain has SPF and DMARC, which is what decides inbox or spam. We query the real DNS.
Free, no sign-up. This server measures it — nothing here is an estimate.
Is your site ready to do email marketing?
Measured against the HTML your site serves and your domain’s DNS: whether it captures addresses, with which system, whether it does so lawfully, and whether your domain can deliver what it sends.
Downloading the HTML and querying the domain’s DNS (SPF, DMARC, MX). This usually takes 5 to 15 seconds.
Email marketing readiness
Where the score comes from
What was found
What to do, ordered by impact against effort
This does not measure your open rate, your list size or how many people read you: none of that is visible from outside. It measures whether the site can capture addresses and whether the domain can deliver email.
A list you own is the one thing nobody can take away.
Social reach is rented and the rent goes up every year. The emails on your list are yours. We build the capture, the welcome sequence and the deliverability.
The other seven tools 07 / 08
All free, all actually measured, and not one invented number.
- { 01 } SEO & leak audit What your site is losing between the search result and the sale.
- { 02 } AI search visibility Whether ChatGPT, Claude, Gemini and Perplexity can read and cite you.
- { 03 } Speed & Core Web Vitals How long your site takes on a phone, measured by Google.
- { 04 } Competitors & keywords Who ranks above you, and on which words.
- { 05 } Site plan generator Eleven questions and you leave with your site plan written.
- { 06 } Lost revenue calculator What a site that does not convert leaves on the table.
- { 07 } Automation calculator The hours a month you pay for doing something by hand.