Beauty & wellness
What a hair salon website has to do.
Clients book a person, not a salon. A calendar per stylist is the product.
⟨ This is our criterion for the sector, not a measurement of yours. What your own site does today is a different question — and that one we measure. ⟩
The pages, at minimum
- Home
- Services & prices
- Stylists
- Gallery
- Policies
- Book
Functions you lose customers without
- Booking by stylist and by service
- Deposit on colour and other long services
- Price list by length or stylist level
- Gift cards
The proof your sector is expected to show
- Licences
- A portfolio per stylist
- The product lines you carry
- Cancellation and late policy
What counts as a conversion
A booked chair with the right stylist on it.
The package that covers it
Booking — $299 build + $49/moCustom work is quoted after we audit, never before. If your site already does all of the above, we will tell you and there is nothing to sell.