Professional
What a lawyer website has to do.
Clients call four firms and hire the first one that puts them on a calendar. A practice-area page plus a bookable consultation is the whole funnel.
⟨ This is our criterion for the sector, not a measurement of yours. What your own site does today is a different question — and that one we measure. ⟩
The pages, at minimum
- Home
- One page per practice area
- Attorney bios
- Results or experience
- Fees & consultation
- Contact
Functions you lose customers without
- Consultation booking on a real calendar
- Intake form with conflict-check fields
- Routing by case type
- Both languages if you serve both
The proof your sector is expected to show
- Bar admission and number
- Years, and the courts you appear in
- A disclaimer that a form is not representation
- Association memberships and reviews
What counts as a conversion
A scheduled consultation. Form fills without a time are a to-do list, not clients.
The package that covers it
Booking — $299 build + $49/moCustom work is quoted after we audit, never before. If your site already does all of the above, we will tell you and there is nothing to sell.