Health & care
What a veterinarian website has to do.
A good share of your traffic arrives worried at 10pm. The site has to either book tomorrow or say exactly what to do tonight.
⟨ This is our criterion for the sector, not a measurement of yours. What your own site does today is a different question — and that one we measure. ⟩
The pages, at minimum
- Home
- Services: wellness, surgery, dental
- The team
- Emergency & after hours
- Prices for routine visits
- Contact & map
Functions you lose customers without
- Booking by pet and reason for the visit
- New pet profile before the first visit
- Prescription refill request
- After-hours instructions above the fold
The proof your sector is expected to show
- Veterinary license
- Team with the species they actually treat
- A stated emergency policy
- Reviews
What counts as a conversion
A booked visit, or a refill request that keeps the client.
The package that covers it
Booking — $299 build + $49/moCustom work is quoted after we audit, never before. If your site already does all of the above, we will tell you and there is nothing to sell.